Outlet Concept | Helly Hansen | San francisco & Rosemont

brand

Helly Hansen, a brand known for its high-performance outdoor apparel and gear, designed for adventure and functionality.

Location

San Francisco, California, USA | Rosemont, Illinois, USA

What did we help with?

Design, Fixture Program, Lighting, and Marketing Elements

Details to look out for

PORTER designed and implemented cohesive store environments in both San Francisco and Rosemont, showcasing the Helly Hansen brand through a meticulously crafted fixture program, custom lighting, and targeted marketing elements. Every detail, from the store layout to strategic lighting, was developed to create a brand-focused environment that enhances the shopping experience and reinforces Helly Hansen's identity, ensuring products take center stage and resonate strongly with customers in each market.